Mitt Romney won a landslide among white voters, defeating Barack Obama by 59 to 39 percent. In the process he won every large segment of white voters, often by double-digit margins: white men, white women, white Catholics, white Protestants, white old people, white young people. Yet that was not enough to craft a national majority. ...He then presents data that the Democrats were heavily dependent on non-white, non-religiously affiliated, and non-Christian voters. Furthermore, the immigration-fueled demographic trends favor those non-white and non-Christian voters who reliably vote Democrat.
For many on the right, the various elements of the contemporary conservative belief system – from abortion to gun rights, taxes to immigration, welfare to same-sex marriage – now form a coherent, interlocking whole.The presumption here is that Republicans persuade voters based on a coherent message. Democrats just count on voters in certain demographic groups doing as they are told.
Edsall argues that most people do not realize the extant that the USA is being taken over by non-whites and non-Christians, and that research indicates that whites are more likely to vote Republican when they find out.
He goes on to argue that Republicans have two choices. They can nominate a candidate like Jeb Bush, who is a big promoter of Mexican immigration, and hope that he gets some of the hispanic vote. Or he says they could stick to their values, tell the truth about what is happening, and work for an increased turnout among likely Republican voters.
Update: Edsall quotes Phyllis Schlafly, Pat Buchanan, and Karl Rove in a similar column last year.